蘋(píng)果醋包裝的另一種呈現(xiàn)方式
2019-05-07
之前有提過(guò)，做農(nóng)特產(chǎn)品的。首先產(chǎn)品本身的品質(zhì)是最重要，這決定我們能走多遠(yuǎn)；其此是整個(gè)產(chǎn)品的品牌包裝形象，好的包裝形象是提升產(chǎn)品銷(xiāo)量的助推劑。如果產(chǎn)品自身的品質(zhì)很糟糕，又搞了很漂亮的包裝去襯托，這樣不僅走不長(zhǎng)遠(yuǎn)還會(huì)加快產(chǎn)品品牌的凋亡；這是通過(guò)包裝在騙人，這更加令消費(fèi)者厭惡更無(wú)法原諒。這樣的例子在國(guó)內(nèi)是很常見(jiàn)的，比如國(guó)內(nèi)的許多蘋(píng)果醋品牌90%都是通過(guò)化學(xué)成分添加調(diào)制的，很少有真正意義上的蘋(píng)果汁。
消費(fèi)者不是傻子，隨著國(guó)人的意識(shí)逐漸提升。這樣品牌早亡會(huì)在國(guó)內(nèi)一一淘汰，做產(chǎn)品的尤其是做農(nóng)特產(chǎn)品的你可以暫時(shí)不注重品牌但一定要保證品質(zhì)和質(zhì)量，這不僅是為了企業(yè)能走得更長(zhǎng)久，最重要的是你從事的是良心行業(yè)是把東西送到別人肚子的行業(yè)。我們?cè)趺茨芄钾?fù)消費(fèi)者對(duì)我們健康的信奈與托付？當(dāng)然，近些年國(guó)內(nèi)也出現(xiàn)了一批非常注重產(chǎn)品品質(zhì)的品牌，雖然他們很年輕但這將是中國(guó)未來(lái)食品行業(yè)的中堅(jiān)力量。期待中國(guó)未來(lái)的食品企業(yè)都是品質(zhì)與品牌內(nèi)外兼修的優(yōu)秀企業(yè)。
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As I mentioned before, it's a specialty product.First of all, the quality of the product itself is the most important, which determines how far we can go;This is the brand image of the whole product packaging, good packaging image is to promote product sales.If the quality of the product itself is very bad, and make a very beautiful packaging to foil, so not only go short and will accelerate the apoptosis of the product brand;This is through the packaging in a lie, which makes consumers even more disgusted and unforgivable.Such examples are very common in China, for example, many apple cider vinegar brands in China are 90% made by adding chemical ingredients, and there is very little real apple juice.
The consumer is not a fool, as the consciousness of compatriots rises gradually.Such a brand early death will be eliminated one by one in China, do products, especially do agricultural products you can temporarily do not pay attention to the brand but must ensure the quality and quality, this is not only for the enterprise can go longer, the most important thing is that you are engaged in the conscience of the industry is to send things to others belly industry.How can we fail to live up to consumers' trust in our health?Of course, in recent years, there have been a number of domestic brands that attach great importance to product quality. Although they are very young, they will be the backbone of China's future food industry.Looking forward to the future of China's food enterprises are the quality and brand inside and outside the repair of excellent enterprises.
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